Malcolm Gladwell on Project Delta
This Special Report is an interview with Malcolm Gladwell. He discusses about what inspired him to write an article for the August 2005 issue of “The New Yorker” magazine, about our Project Delta. Listen to his perspective on cross-industry innovation, and the creation of new products in the food industry.
Podcast: Play in new window | Download (Duration: 13:28 — 15.4MB)
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